Oman Flour Mills Company SAOG unveils its new Al Khamayil long-life milk

OMAN – Oman Flour Mills Company SAOG, a leading food manufacturing company in Oman, has introduced its new Al Khamayil long-life milk, expanding its product offering in the region.

The product features full-fat long-life milk, designed to combine rich taste, nutritional benefits, and extended shelf life.

Using ultra-heat treatment (UHT) technology, this milk preserves essential nutrients while remaining fresh for months without the need for refrigeration, catering to modern consumer lifestyles.

With growing demand for premium, high-fat dairy options, the company aims to offer a creamier texture and higher energy content, making it an ideal choice for households, cafes, and food service providers.

This introduction reflects the company’s commitment to quality, innovation, and consumer satisfaction, setting a new benchmark in the dairy industry.

With versatility, longevity, and superior taste, full-fat long-life milk is poised to become a staple in both local and international markets.

Oman’s Dairy Milk Market

Oman’s dairy milk market is undergoing significant transformation, driven by rising consumer demand, government initiatives, and private sector investments.

The country has traditionally relied on imported dairy products, but recent efforts to boost local production are reshaping the industry.

Apart from this, the wide presence of the Muslim population in Oman is further driving the demand for ethically-sourced dairy products and beverages complying with Islamic Shariah law.

Additionally, the increasing penetration of numerous international key players in the country has led to the emergence of several innovative product variants.

The Oman government is heavily investing in the incorporation of automation technologies in dairy farms, which will further continue to drive the market for dairy products and juices over the forecast period.

Oman’s dairy sector is supported by major players like Mazoon Dairy, which has invested heavily in modern processing facilities and local milk production.

The market is expected to grow at a CAGR of 1.60% between 2025 and 2034, with fresh milk, laban, and UHT milk being the most consumed dairy products.

Despite growth, Oman’s dairy industry faces challenges such as high production costs, climate constraints, and competition from imported brands.

However, sustainability initiatives, product diversification, and regional exports present new expansion opportunities.

As Oman continues to modernise its dairy sector, the focus on local production, innovation, and consumer preferences will shape its future trajectory.

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