The potential market opening comes as Morocco continues to import significant volumes of processed dairy products and ingredients, particularly milk powder, creating opportunities for new international suppliers.
The government said lessons and interventions from the programme would be integrated into its livestock development framework.
The launch represents another step in Paras Dairy’s expansion in the value-added cheese category.
The Company remains focused on disciplined execution and sustainable profitable growth.
Marketed under the company’s Everyday brand, NutriVite Plain Yoghurt comes in a convenient tub format, with the brand presenting it as the tub that does it all.