Chobani expands high-protein range with new Flip Greek yogurt snacks

USA – Chobani has expanded its US high-protein portfolio with the launch of Chobani 20g Protein Flip Greek Yogurt, combining Greek yogurt with separate crunchy mix-ins.

Each single-serve product contains 20g of protein derived from milk and the accompanying fruit and nut ingredients, without the use of added protein powders.

The range is also lactose-free and contains no added sugar or artificial ingredients, as well as providing probiotics and vitamin B12.

The range will launch in four flavours: Tropical Mango Coconut – Mango and pineapple Greek yoghurt with freeze-dried pineapple and mango, toasted coconut and crisps, and Strawberry Banana Cashew – Strawberry and banana Greek yoghurt with freeze-dried strawberries, cashews and crisps.

Additionally is Almond Coconut Chocolate – Coconut Greek yogurt with roasted almonds, cocoa chunks and crisps and pomegranate Pistachio Chocolate – Pomegranate Greek yogurt with pistachios, cocoa chunks and crisps.

Chobani’s Chief Innovation Officer, Niel Sandfort, said: “We saw an opportunity to take everything people love about Chobani Flip experience and evolve it for those seeking more protein from natural sources – pairing high-quality protein with natural mix-ins to create a uniquely satisfying experience. The result is a smile-inducing snack that delivers on satiety, functionality and fun – without compromise.”

Chobani raises US$650M to support dairy innovation

The company announced that it raised US$650 million, which the Greek yogurt giant plans to invest in growing production and supporting innovation.

The New York-based food maker noted the additional capital, along with its operating cash flows, will help fund its expansion in Twin Falls, Idaho, and its new US$1.2 billion food manufacturing plant in Rome, New York — the largest facility investment by the company in its history.

The US$650 million in funding puts Chobani at a US$20 billion valuation, according to The New York Times. Chobani expects to post US$3.8 billion in sales this year, a 28% increase from a year ago, the paper noted.

“This capital raise marks an important milestone for Chobani. This commitment from long-term oriented, industry thought leaders underscores strong confidence in Chobani’s ability to deliver on its vision of making good food for all and putting its people at the center of everything it does,” the company noted.

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