Al Ain Farms Group commits to reducing added sugar as part of Healthy Living Strategy

UAE – Al Ain Farms Group (AAFG), one of the UAE’s largest food and beverage manufacturers, has committed to reducing added sugars by between 10% and 20% across its brands as part of Abu Dhabi’s Healthy Living Strategy.

The initiative covers brands including Al Ain Farms and Marmum Dairy and aims to improve the nutritional profile of widely consumed food and beverages while maintaining product quality, taste and consumer trust.

The reformulation programme is one of 28 strategic initiatives under Abu Dhabi’s Healthy Living Strategy, which seeks to make healthier choices more accessible through system-wide interventions.

The commitment was formalised in collaboration with Healthy Living and the Abu Dhabi Quality and Conformity Council (QCC), marking a groupwide effort to enhance nutrition across AAFG’s dairy and beverage portfolio.

Dr Ahmed AlKhazraji, executive director of Healthy Living, said improving the nutritional quality of everyday food products was one of the most effective ways to support healthier lifestyles at scale.

“We want to ensure that healthy, nutritious food is within everyone’s reach – because eating well should be easy for all,” he said, adding that the initiative would help make healthier options more widely available.

Hassan Safi, Group CEO of AAFG, said the company was combining product innovation with reformulation across its portfolio to make healthier choices more accessible while maintaining taste and quality.

AAFG launched a new healthy product range in April 2026 and plans to reformulate products, including flavoured milk, yoghurt and laban sold under the Al Ain Farms and Marmum Dairy brands.

The updated products are expected to be available before the back-to-school season in September 2026.

Recently, the company and Food Tech Valley signed an agreement to set up a logistics hub in Dubai spanning 260,000 square feet.

The announcement was made at the Future Food Forum 2025, an event held under the Ministry of Economy and Tourism.

According to the companies, the facility is being designed to improve food delivery times and efficiency while also reducing carbon emissions in line with the UAE’s Net Zero 2050 goals.

Located in a strategic area, the site is projected to cut delivery distances, lower annual carbon dioxide emissions by around 2,500 tonnes, and reduce fleet-related emissions by up to 35 percent.

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