Heritage Foods marks 35th foundation day, unveils new products

INDIA – Heritage Foods Ltd has marked its 35th Foundation Day, celebrating a journey shaped by pure resolve, purpose and enduring partnerships with farmers and consumers, and introduced new products.

Over the years, Heritage Foods has continued to navigate a dynamic business environment with resilience and discipline, guided by the same spirit of pure resolve that has defined its journey from the beginning.

This year too brought its share of headwinds, yet the company remained focused on strengthening the dairy ecosystem and creating long-term value for all stakeholders.

The year also brought meaningful progress in deepening the company’s connection with farmers and strengthening its sourcing network. By expanding its procurement footprint and adding new chilling infrastructure, Heritage Foods reinforced its long-standing commitment to working closely with dairy farmers and supporting livelihoods at the village level.

On its Foundation Day, the company also introduced new consumer-facing initiatives that reflect its focus on innovation, relevance and quality.

The launches included the Creamy Shake range in Badam and Mango variants, developed for digital-savvy Gen Z and young millennials who seek expressive, experience- led products.

The range comes in a compact 1G5 ml pack priced at Rs 40. The Badam Creamy Shake offers rich creaminess with real badam bits and 5.2% fat, while the Mango Creamy Shake combines real mango pulp with a smooth, creamy taste and 3.8% fat.

Speaking of the company’s operational milestones, J. Samba Murthy, Chief Operating Officer, Heritage Foods Ltd., said, “This year has been a true test of our operational strength and agility. From scaling our farmer procurement network and adding new chilling infrastructure to commissioning world-class processing facilities, our teams have delivered with precision and commitment.

“The expansion of our distribution reach across fresh, ice cream and modern trade channels reflects our relentless focus on getting the best of dairy to every consumer, every day. As we enter our 35th year, our operations are stronger, more future-ready and more farmer-aligned than ever before.”

Additionally, the brand launched a Heritage Probiotic Buttermilk Influencer Campaign aimed at building awareness of a refreshing, health-forward everyday product.

The campaign reinforces buttermilk as both a traditional and contemporary choice in the wellness space, while helping the brand connect more closely with modern consumers through relevant storytelling and digital engagement.

The brand also introduced Frozen Malai Paneer Cubes, a convenient new format that combines softness, creaminess, and taste, with the added benefit of being rich in protein and calcium.

With an extended shelf life of six months, the product is designed to offer greater convenience while staying true to Heritage’s commitment to freshness, quality and consumer trust.

Heritage Foods was also honoured with the IR Excellence Award in the Food s Beverage Category by the IR Society. The recognition reflects the company’s continued commitment to high standards of disclosure, sound corporate governance and meaningful engagement with the investor community.

Subscribe to receive our email newsletters with the latest news and insights from Africa, the Middle East and around the world. SUBSCRIBE HERE