The move marks a clear shift in leadership at the Kaira District Cooperative Milk Producers’ Union, one of India’s most influential dairy institutions.

INDIA – Amul Dairy has appointed a new Chairman and Vice-Chairman more than three months after the Bharatiya Janata Party (BJP) secured its first full majority on the cooperative’s board.
Shabhesinh Parmar, a BJP-backed director from Virpur block and a retired army serviceman, took charge as Chairman, with Vijay Patel as Vice-Chairman.
Vice-Chairman Patel, an individual member who won the September polls by one vote, said that the new board will aim to work together.
“We will ensure that we work together as leading Amul, which has been a progressive dairy and a leading cooperative in the world, comes with a lot of responsibility.”
The leadership election took place 94 days after the results of the Amul Dairy board polls were announced on 12 September 2025. Voting had taken place two days earlier across eight blocks and one individual member seat.
Amul MD Jayen Mehta joins IBEF Board
Recently, Jayen Mehta, Managing Director of the Gujarat Co-operative Milk Marketing Federation (GCMMF), which owns the Amul brand, was nominated to the board of the India Brand Equity Foundation (IBEF).
The India Brand Equity Foundation (IBEF) operates under the auspices of the Government of India.
It is an initiative set up by the Department for Promotion of Industry and Internal Trade (DPIIT), which is part of the Ministry of Commerce and Industry.
IBEF’s mandate is to promote and create awareness of “Brand India” in international markets, providing authentic information about Indian industries, exports, and investment opportunities.
As the head of India’s largest dairy cooperative, Mehta brings decades of experience in brand-building, cooperative strategy, and dairy exports, making him a natural fit for IBEF’s mission of promoting the ‘Made in India’ story worldwide.
Under Mehta’s leadership, Amul has not only expanded its domestic market share but also aggressively explored dairy export opportunities, capitalising on rising global demand for value-added dairy products, including cheese, butter, ghee, and probiotic offerings.
His appointment to the IBEF board is expected to provide sharper insights into: leveraging dairy as a flagship Indian export sector, positioning Amul and Indian dairy products as premium, sustainable, and trusted globally and integrating farm-to-market success stories within India’s broader brand narrative.
Amul has been recently making waves globally after its international debut last year when it entered the US market.
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