Prior to his elevation, he held leadership roles within Almarai, including Head of Fresh Dairy and Regional Marketing Manager.
This was its highest-ever quarterly revenue as growing demand for value-added dairy products, improved operational efficiencies and a favourable product mix strengthened its profitability.
So far, the county government and the national government, in collaboration, have distributed 29 milk coolers to various cooperatives and groups, increasing milk cooling capacity to over 70,000 litres.
The company provides around 6,000 direct jobs and 19,000 indirect jobs, exports to more than 45 countries, and sources 67% of its raw and packaging materials locally.
However, the findings remain preliminary, as the experiments were conducted in laboratory conditions that simulate digestion rather than in live animals.