The Velvet range is strategically positioned within the premium milkshake category.
The new range will be available at leading retailers including Checkers, Dis-Chem, Pick n Pay, Spar and selected pharmacies, as well as online via Takealot, Uber Eats and convenience stores.
The move, once completed, would expand Woodlands’ national presence, enhance supply chain efficiency, and broaden its consumer offerings across dairy categories.
This recognition highlights the company’s leadership in sustainable packaging and its commitment to reducing plastic waste across South Africa.
“The phrase ‘First Choice’ is neither unusual nor unfamiliar.”