Danone-Nutricia invests US$40.41M to boost dairy innovation in India

This influx of foreign capital is expected not only to invigorate Punjab’s agricultural economy but also to generate crucial new employment opportunities for the region’s youth.

INDIA – Danone-Nutricia has invested ₹356 crore in Punjab’s agri-food sector, aiming to boost dairy innovation, train 5,000 farmers in modern milk production, and establish an innovation hub.

This significant commitment is seen as a direct result of the industry-friendly policies implemented by the state government led by Chief Minister Bhagwant Mann, who aims to position Punjab as a key agri-food innovation hub within India.

A central component of the investment is a focused effort on dairy innovation and the modernization of milk production.

Danone-Nutricia, which already maintains a presence in Lalru, Punjab, will use the funds to develop a state-of-the-art production unit equipped with modern technology.

This facility will be dedicated to increasing the output of specialized nutrition products, signaling a strategic focus on high-value segments of the international dairy market and enhancing local manufacturing capabilities.

The partnership includes an essential outreach component directed at the dairy producer level.

The plan involves training and introducing more than 5,000 dairy farmers to modern, cutting-edge methods.

This comprehensive training will cover crucial areas such as quality milk production, animal care, and optimized feed management.

The initiative is designed to directly increase farmers’ income while simultaneously improving the raw milk quality essential for high-standard processing and specialized product manufacturing.

The government emphasizes that this investment by a global player like Danone-Nutricia validates Punjab as an attractive and reliable investment destination.

According to government data, the state has attracted a total investment exceeding US$1.42 billion (₹1.25 lakh crore) since the current administration took office, providing direct employment to approximately 4.5 lakh (450,000) youth.

This substantial foreign direct investment (FDI) success is credited to the state’s transparent policies, hardworking youth, good connectivity, and the new “business-friendly government.”

The investment initiative is projected to transform the perception of Punjab globally, recognising it not only for traditional agriculture but also as a hub for advanced agri-food innovation.

This commitment strengthens Punjab’s historical agricultural prominence while establishing its modern relevance as a global investment destination.

Additionally, the government has assured investors that working in Punjab is now easier, safer, and more profitable, solidifying the state’s improving international image.

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