Chobani wins legal battle over ‘Zero Sugar’ label

USA – Chobani, a manufacturer of Greek yoghurt, has successfully defended itself against a class action lawsuit challenging its “Zero Sugar” label.

The lawsuit, which brought claims under 37 states, argued that Chobani’s use of the term was misleading because its yoghurt contains allulose, a naturally occurring sweetener classified as a sugar substitute.

The plaintiffs contended that any product containing allulose should not be marketed as “zero sugar,” as the ingredient is technically a monosaccharide, similar in structure to fructose.

They sought damages under consumer protection laws, claiming that Chobani’s labelling misled buyers into believing the yoghurt was entirely free of sugar.

However, USA District Judge John Tharp Jr. dismissed the case, ruling that FDA regulations take precedence over state consumer protection laws when it comes to food labelling.

The judge noted that the FDA does not currently classify allulose as a sugar in nutrition labelling, meaning Chobani was within its rights to exclude it from the sugar content listed on its packaging.

This ruling reinforces the authority of federal food labelling guidelines, ensuring that companies can rely on FDA standards rather than facing conflicting state-level regulations.

The decision also highlights the growing debate over alternative sweeteners and how they should be categorized in food products.

Chobani introduces high-protein Greek yoghurt line

Last year, the company introduced a new line of high-protein products to meet consumers’ growing demand for protein-rich foods. 

The Chobani High Protein offerings include both Greek yoghurt cups and drinks made with natural ingredients, real fruit, and no added sugar.

Each Chobani yogurt cup contains 20 grams of protein, while the protein drinks vary, providing 15, 20, or 30 grams of protein per serving, depending on the product. 

According to the company, all options are lactose-free and do not include protein powders, concentrates, or preservatives. 

Niel Sandfort, Chobani’s chief innovation officer, noted the broader trend of high-protein, lower-sugar foods moving beyond the fitness community to mainstream consumers. 

“As consumers seek more functional foods to meet their goals, Chobani High Protein products deliver an affordable, tasty solution with dynamic flavours,” he said.

The new Greek yoghurt cups will be available in six flavours: Vanilla, Strawberry Kiwi, Mango, Raspberry Lemon, Cherry Berry, and others. 

The protein drinks will be offered in three sizes: 7 oz with 15 grams of protein, 10 oz with 20 grams, and 14 oz with 30 grams of protein. Flavour options for the drinks include Strawberries & Cream, Tropical Punch, Mixed Berry Vanilla, and Vanilla Ice Cream.

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